Luxury everyday essentials without the waste.
Sustainable swaps for your kitchen, bathroom, and daily rituals — designed for the way you actually live.
2.4M
Bottles Saved
180k+
Households
B-Corp
Certified
EST. 2019 • PLASTIC-FREE SINCE DAY ONE
— SHOP BY RITUAL
We make everyday routines zero waste.
Six rituals. Hundreds of thoughtful swaps. Each chosen for craft, durability, and how it feels in your hand every morning.
— THE PATH
Your journey starts here.
Step 01
Start with One Simple Swap
Choose one everyday essential to replace with a plastic-free alternative. Small changes are the easiest to stick with and create lasting impact.
Step 02
Upgrade Your Daily Routine
Switch to handcrafted soaps, shampoo bars, and eco-friendly essentials that care for your skin while reducing unnecessary waste.
Step 03
Build Sustainable Habits
Turn mindful choices into everyday routines. Consistent, small actions help create a healthier home and a cleaner planet.
Step 04
Live the Zero-Waste Lifestyle
Create a home filled with reusable, compostable, and thoughtfully made products that make sustainable living simple and rewarding.
— Kitchen
Shop the kitchen
A kitchen designed for conscious living.
Replace disposables with beautiful, reusable essentials. From the compost bin on your counter to the cloths in your drawer — every object is made to be used, washed, and used again.
Thousands of uses, zero guilt
Designed for a more sustainable home.
Reduces kitchen waste by 60%
Average household, year one.
A spa, quietly, every morning.
PLASTIC SAVED
2.4M bottles
— THE STARTER KIT
Your first step toward sustainable living.
Eleven essentials, one box. Hand-picked to replace the most-used single-use items in your home — kitchen, bath, and on the go.
11
ESSENTIALS
$94
SAVE $42
1yr
OF SWAPS
Loved by people who notice things.
★★★★★
"Switched my whole bathroom in a weekend. The shampoo bar is better than anything I bought before — and lasts twice as long."
★★★★★
"The compost bin sits on our counter and it's actually beautiful. Three months in, zero smell, zero regrets."
★★★★★
"I expected eco. I got luxury. These cloths replaced six rolls of paper towels and we haven't bought any since."
★★★★★
"Packaging arrived in a cardboard box with cornstarch peanuts. Even the unboxing felt aligned."
— OUR STORY
Built by people who
Built by people who
give a damn.
FOUNDER
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Started in a Brooklyn apartment.
One bin of trash, one decision to do better. Six years later, that decision is shared by 180,000 homes.
MISSION
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Make the sustainable choice the easy one.
If it's not beautiful and effective, it doesn't ship. The bar is high — that's the whole point.
COMMUNITY
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180,000 households. One movement.
Refill events, repair guides, and a Discord that's actually warm. Less waste together.
IMPACT
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2.4M plastic bottles diverted.
Plus 38 tonnes of cardboard reused, 1% of revenue to environmental nonprofits, every year.
MEET THE FOUNDERS
Two sisters with one mission
Brittany
The Research-Driven Creator
Brittany has always been the one who asks why. Why do so many “natural” products still irritate the skin? Why are ingredient labels so complicated? Why isn’t skincare simple?
Her curiosity turned into late-night research sessions, ingredient testing, and learning the science behind plant-based skincare — how natural oils, butters, and botanicals support different skin types, from sensitive to oily to eczema-prone.
Brittany is the reason every product is thoughtfully formulated, backed by real research, and made with clean, honest ingredients. She’s not a doctor or dermatologist — she’s a problem-solver who refused to settle for products that didn’t work.
Nik
The Heart of the Brand
Nik is the creative soul who believes skincare should feel good, smell good, and do good — for people and the planet.
She’s the one who turned simple formulas into a full zero-waste mission: sustainable packaging, eco-friendly materials, and a brand that reflects kindness, simplicity, and responsibility.
Nik’s passion is why Zero Waste Simplified is more than skincare — it’s a lifestyle built around reducing waste, protecting the environment, and helping people feel confident in their skin.
Together, they built something bigger: every bar, every product, every batch made with clean ingredients, zero waste, real intention — and a whole lot of sisterly teamwork.
